An undergraduate project exploring a unique beverage branding concept tailored for singles looking to break the ice with confidence. By incorporating clever and engaging pick-up lines into its packaging, this concept transforms an ordinary drink into a fun and interactive conversation starter. The project focuses on creative branding, strategic messaging, and visual storytelling, with all design elements meticulously crafted using Adobe Illustrator to create an eye-catching and memorable consumer experience.
Flavors
Packaging
Van Wrap
Promotional Posters
Merch | Hoodies
Merch | Cap
